Optimisation Manager

Marketing Channel Optimisation Manager
 
As a Barclays Optimisation Manager, you will play a key role in ensuring we are able to produce and share appropriate marketing materials and messages to our customers in a way that is meaningful and preferable to them. You will do this by using customer generated insights from behavioural indicators displayed by the individual through their historical interactions with us.   You will thrive in this role as someone with excellent statistical modelling and commercial skills, creating and utilising the models to drive and influence our communications and commercial business activity.
 
About us:
The Omni Client and Customer Experience team are represented by 6000 colleagues across over 20 locations globally – whose combined skills, knowledge and experience are creating the innovations that can help make Barclays UK the ‘Go-To’ bank. The teams unshakeable purpose is to protect the Barclays of today, create the Barclays of tomorrow and inspire the Barclays of the future.
 
As an Optimisation Manager your main responsibilities will involve:
• Communicate optimisation insights to product marketing teams and senior stakeholders in a non-technical, visually compelling manner to support and identify the most effective marketing channel communications for our customers
• Understanding the commercial business context within Marketing and Digital to enable effective testing and application of control data
• Ensuring compliance with legal, regulatory and operational requirements in all model building and decision making.
• Using innovative customer analysis to identify commercial opportunities
• Creating and updating a range of statistical models to provide data led insights.
 
As an Optimisation Manager your skills and qualifications will include:
• An academic background in Statistics or Econometrics
• Practical experience in developing and maintaining statistical models preferably within financial services products/segments, digital or Telco.
• Use of SAS, SQL, Python, data warehouse and / or Adobe Site Cat data extraction and or analytics
• Microsoft Office, specifically the use of Powerpoint, Excel and Word for creating presentations for product marketing teams and senior stakeholders
 
The Benefits:   
Our customers deserve the best. The same goes for our people. That’s why at Barclays you’ll receive a range of benefits including a competitive salary, flexible hours and all the tools, technology and support to help you become the very best you can be.
 
Our Culture:
Everything we do is shaped by the five values of Respect, Integrity, Service, Excellence and Stewardship. The values inform the foundations of our relationships with customers and clients, but they also shape how we measure and reward the performance of our employees. Simply put, success is not just about what you achieve, but about how you achieve it.
 
Dynamic working gives everyone at Barclays the opportunity to integrate professional and personal lives, if you have a need for flexibility then please discuss this with the hiring manager.
 
Diversity:
At Barclays, we recruit based on merit and are committed to promoting diversity throughout our organisation.
 
We will consider applications from job share applicants
 
Ready to apply?
 
There are up to five stages to our application process:
1. Application: On your application we’ll ask for information like your contact details, education and work experience. You’ll also be required to upload a CV, so it’s a good idea to have it ready.
2. Online Assessment: We’ll then ask you to complete an online assessment exercise which we will send to you via email. Our assessments are carefully designed to measure the skills and capabilities necessary to be successful in our roles, but they’ll also provide you with some insight into what our roles entail.
3. Application Review: We will review your application along with your responses to the online assessment exercise. Depending on the type of role you are applying for, we may contact you to arrange a brief telephone interview to discuss your experience in more detail.
4. Interview: If your application is progressed, we’ll invite you to attend a face-to-face interview. We want you to be free to choose an interview time that suits you, so we’ll provide some options and ask you to select your preferred timeslot.
5. Outcome: We will keep you updated throughout the process. If you attend an interview, we’ll be in touch within five working days of all interviews being completed to advise you of the outcome.
 
Visit our website for tips and advice on each stage www.jobs.barclays.co.uk/advice or click below to apply now.
 
We encourage applicants to apply as early as possible in the recruitment period. Barclays recruitment periods can and may vary. We reserve the right to remove this advert during the recruitment process.
 
 
 
 
 
 
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